Big data, rapid analysis, effective resource deployment – leading to better execution and more sales
We have talented data scientists and software developers working closely with CPG (Consumer Packaged Goods) industry experts. We’re so much more than clever generalists – we really understand the issues facing brands in their challenging relationships with retailers, and it shows in our solutions.
We generate insights which are actionable in many parts of the business – by Field Sales teams, key Account Managers and Customer Marketing teams.
20:20 Field View™
Build a smarter field force
– A multi-platform application which directs field sales teams to the biggest opportunities in every store they visit.
– It generates daily, store level alerts with root-cause analysis to enable the team to focus on improving on-shelf availability and promotional execution.
20:20 Sales View™
Fast identification of retail issues for key account managers
– A daily dashboard of actionable insights to manage business performance in real-time with the flexibility to configure reports to match your KPIs.
– Identify distribution changes and out-of-stocks, track new product introductions, and identify opportunities to improve promotional execution by-store by-SKU.
20:20 ROI View™
Assess field sales productivity
– Automatically calculates the ROI of field sales operations at the most granular level.
– The dashboard highlights opportunities to improve the productivity and efficiency of field sales.
20:20 Sales Consulting
– Fact-based consulting approach using data to develop innovative sales strategies and plans.
– Store segmentation and support in implementing data driven field sales organisations.